Maldives has experienced a robust start to 2025, welcoming 132,235 tourists to date, marking a 9.4% increase from the 120,919 visitors during the same period last year.
According to the Ministry of Tourism’s latest Daily Update Report, the nation currently receives an average of 6,612 tourists daily. Notably, January 12 set a new single-day record for the year, with 8,174 arrivals.
Accommodation preferences indicate that 69.3% of visitors are opting for resort stays. The distribution of tourists across various lodging options is as follows:
- Resorts: 91,637 tourists
- Hotels: 3,306 tourists
- Guesthouses: 33,991 tourists
- Safari vessels: 3,256 tourists
In terms of source markets, Russia leads with 16,073 tourists, followed by China, which has climbed to second place with 14,203 visitors, a significant rise from its ninth-place position at the start of the year. Italy, the United Kingdom, and Germany complete the top five source markets.
Building on the success of 2024, where the Maldives achieved a record-breaking 2 million tourist arrivals, the government has set an ambitious target of 2.2 million visitors for 2025. To reach this goal, the Maldives Marketing and Public Relations Corporation (MMPRC) has outlined several initiatives, including the launch of the ‘Visit Maldives Shop’ for branded merchandise, the ‘Visit Maldives Calendar’ to centralize event information, and the ‘Visit Maldives Academy’ to enhance industry knowledge. Additionally, the ‘Visit Maldives Content Portal’ will provide a platform for creators to showcase and sell digital products.
These strategic efforts aim to bolster the Maldives’ position as a premier global tourist destination, ensuring sustained growth and economic prosperity for the nation.
