Dhiraagu has rolled out a new TikTok challenge, offering participants the chance to win MVR 10,000 by showcasing their creativity on the popular short-video platform.
The challenge, officially announced across Dhiraagu’s social media channels, invites individuals and content creators to produce original videos using the official promotional track of the ongoing “Dhiraagu Win 2 Speedboats” campaign, titled “Nooraalhaa Jassaalaa.” To qualify, participants must follow and tag @dhiraagufans on TikTok and include the hashtag #DhiraaguWin2Speedboats in their entries.
The competition is open until 20 October 2025, with the winner set to be revealed through Dhiraagu’s official social media platforms. According to the company, the initiative aims not only to reward creativity but also to encourage greater community engagement through digital platforms.
“Through this challenge, we want to provide a fun and rewarding opportunity for Maldivians to showcase their talent and be recognized,” Dhiraagu said in its statement.
This latest campaign adds to Dhiraagu’s track record of developing initiatives that merge digital engagement with customer rewards. By leveraging TikTok’s wide reach, the telecom giant continues to position itself at the forefront of innovative marketing strategies in the Maldives.
