The South Asian Travel Awards (SATA) has officially unveiled its partners for the 2025 edition at a high-profile signing ceremony hosted at Hulhulé Island Hotel, Maldives. Now entering its ninth year, SATA continues to be one of South Asia’s most prestigious platforms recognizing excellence in tourism and hospitality across the region.
Strategic Partnerships Strengthening SATA 2025
This year’s sponsorship lineup reflects the strength and diversity of industries supporting regional tourism.
- Platinum Partner: Honda Marine joins as the top-tier sponsor, bringing its global reputation in marine innovation, sustainability, and community impact to the event.
- Gold Partners: The Hawks Pvt Ltd, one of the Maldives’ leading fuel importers and distributors; Velana International Airport, with its new 72,000 sqm passenger terminal designed to handle 7.5 million travelers annually; and Allied Insurance Company of the Maldives, the nation’s leading insurer backed by top international reinsurance firms.
- Silver Partner: Renaatus Realty, a key player in construction and real estate, renowned for landmark projects in the Maldives including the luxury Renaatus Irumathi development in Hulhumalé.
- Hospitality Partner – Maldives: Hulhulé Island Hotel, ensuring exceptional accommodation and services for SATA judges and delegates during evaluation sessions.
Colombo to Host SATA 2025
The 9th edition of SATA will be held from September 19–20, 2025, at Cinnamon Grand Colombo, Sri Lanka. The event will highlight regional collaboration, innovation, and growth, offering a unique platform for networking and recognition within South Asia’s fast-evolving tourism sector.
SATA also benefits from strong regional hospitality partners across Sri Lanka, India, Nepal, Bhutan, Bangladesh, and the Maldives, reinforcing its cross-border presence.
Endorsements and Jury Excellence
The awards are endorsed by leading national tourism bodies including the Sri Lanka Tourism Development Authority (SLTDA), Nepal Tourism Board (NTB), and Visit Maldives, alongside major associations such as MATATO, THASL, and SLAITO.
An esteemed nine-member jury representing diverse expertise across South Asia and beyond carried out this year’s evaluation. Among them were Mr. Thoyyib Mohamed (Maldives – Former CEO & MD, Visit Maldives), Dr. Sachin Bansal (India, Founder of India City Walks), Mr. Akhtaruzzaman Khan Kabir (Bangladesh, CEO of Bangladesh Tourism Board), and Mr. Xu Jing (Spain, Former UNWTO Regional Director for Asia & the Pacific).
Driving Regional Tourism Forward
With its 2025 edition, SATA reaffirms its role as a catalyst for collaboration and excellence in South Asia’s tourism and hospitality industry. More than an awards platform, the initiative fosters long-term partnerships, innovation, and sustainable growth across the region.
For more information, visit www.southasiantravelawards.com.
