Dhiraagu has expanded its Elite Club benefits programme by partnering with local super app eeezap, offering members a new range of discounts across services available on the platform.
The telecom provider announced on Monday that eeezap has officially joined the Dhiraagu Elite Club network, giving eligible customers access to discounts ranging from 5 percent to 15 percent when using the app.
The move adds another local digital service to Dhiraagu’s growing list of Elite Club partners, as the company continues to position the programme as a lifestyle-focused rewards platform rather than just a traditional telecom loyalty scheme.
eeezap, which markets itself as the Maldives’ first multi-service “super app,” brings together a variety of businesses, independent service providers and contractors on one platform. The app offers users access to a range of on-demand services, including food delivery, grocery orders and other everyday services aimed at making daily life more convenient.
Under the new partnership, Dhiraagu Elite Club members will be able to claim discounts on eeezap orders by using a dedicated promo code at checkout. The code can be accessed through the Elite Club section of the Dhiraagu App by selecting the eeezap promotional banner.
Dhiraagu said the number of times the code can be redeemed each day will depend on a customer’s membership tier. Blue and Gold tier members will be allowed to use the discount code twice a day, while Platinum members will be able to redeem it up to three times daily.
The Elite Club programme is one of Dhiraagu’s flagship customer loyalty initiatives, offering subscribers a range of benefits, promotions and discounts through partnerships with businesses across different sectors. Over the years, the programme has been positioned as a way of rewarding long-term customers while also creating more value around Dhiraagu’s wider digital ecosystem.
For eeezap, the partnership is likely to help increase visibility and user engagement as competition grows in the Maldives’ digital delivery and service marketplace. The platform has been steadily building its presence by offering consumers a single app for multiple everyday needs, reflecting a broader shift toward app-based convenience services in the country.
Dhiraagu said it plans to continue expanding the Elite Club experience through additional collaborations with partner brands, with the aim of offering customers more exclusive deals and lifestyle perks in the future.
