State Trading Organisation (STO) will showcase its major business segments and unveil a new brand at Hotel Asia 2026, which begins tomorrow at the Hulhumalé Synthetic Track.
This year’s STO stall will highlight three key areas of the company’s operations: General Trading, STO People’s Choice and STO Energy.
As part of the People’s Choice showcase, STO will operate a live cooking station offering snacks prepared using selected products available at STO People’s Choice Supermarket. Visitors will also receive complimentary beverages from Coffeestate throughout the three-day exhibition.
The stall will provide information on a range of products imported by STO, giving businesses and visitors an opportunity to learn more about the company’s expanding product portfolio.
STO is also preparing to launch a new brand on the second day of Hotel Asia 2026. Visitors will be able to sample ice cream and desserts made using products from the newly introduced brand.
Meanwhile, STO Energy will use the exhibition to focus on the resort market. The company will provide information about its fuel transportation services and engage directly with resort clients to better understand market demand and customer requirements.
STO has also planned several promotional activities to attract visitors to its stall. Under its “Register and Win” promotion, visitors who register at the stall will enter a daily lucky draw, with one winner selected each day.
The company will also run a “Follow and Win” promotion, giving participants who follow the STO People’s Choice social media page a chance to win a dishwasher.
Hotel Asia 2026 will run from September 28 to 30 at the Hulhumalé Synthetic Track, bringing together businesses and suppliers serving the Maldives’ hospitality and tourism industries.
